Thursday, a week or so ago, I completely wasted an hour of my life.  

One whole hour.  I’ll never get it back.  I should sue.  I could have had something martinized.  Or had photos developed, whatever that means.  Or had my ducts cleaned.  Anything but endure the horrible pain of Security Threats in Messaging for 2009, brought to you by [company name redacted]. 

When I signed up for this webinar, I figured, “cool, let’s see some cutting edge stuff – iphone threats, web 2.0 social networking vulnerabilities, or maybe new email client issues”.  I couldn’t have been more wrong.  This webinar dragged on rambling about useless crap courtesy of one of the most loquacious blow-hards I’ve ever had the displeasure of listening to.  What are the Messaging Security Threats for 2009?  According to the experts behind the presnetation, we’ve got unencrypted email, client storage of sensitive data, unprotected mobile devices, unencrypted hard drives on mobile computers, data leakage through web-site postings like twitter, facebook, and myspace, viruses, spyware and spam.  WOW!  That’s SOOOO insightful!  Where would I be without this INCREDIBLY VALUABLE INFORMATION???  I’ve redacted the company name in the first paragraph for fear that they might find me, tie me down, and BORE ME TO DEATH with another lecture delivered by Captain F*ing-Obvious. 

To be fair, had I been living off the grid in a teepee out in the mountains for the last 5 years, I’d have found this information extremely pertinent.  

The moral of this story is that if you’re marketing your company with webinars you need to deliver something valuable otherwise you’ll only damage your reputation and alienate potential clients. 

Rant over.  Off to get something martinized.